Author: Julia Lupton

Pinterest. Instagram. Steampunk. Cosplay. Food trucks. Mumblecore. Anti-perfumes. World of Warcraft. Plus, typography goes shopping; Apple and value; True Blood and queer brand communities; and place-making and food ways at a Filipino restaurant near you (or not). These are some of the topics that students developed in their final research papers in a series of courses I’ve developed over the last two years with fellow instructors CJ Gordon and Jerome Christensen. The courses in question – Design Writing (Fall 2010), Design Fictions (Spring 2011), and Marketing Fictions (Winter 2012) – introduced students to design and marketing theory and then invited…

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